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We had the aggressiveness of the auto ads turned down today. It means fewer ad impressions/ less revenue temporarily but it absolutely DOES affect user experience. The auto ads are temporary, anyway, but will be here til everything is sorted out with getting our main advertiser’s ads (minimal but strategically) placed on the site. We don’t want to add a paid subscription model so we have to make up for it with primary ads and a secondary one. No way around doing one, the other. or a combo of both. But user experience matters, too. None of us like sites littered with all sorts of ads. So we are working on minimal ads that meet BOTH advertiser needs and user experience needs.
Same thing with the Fan Forums. We take user feedback seriously and want to adjust what folks need to get more from the experience. It also helps if users spread the word. Again, more use means less obtrusive ads around the site. We really want to keep it free for all to use. I am not a fan of the paid subscription model with pay walls.
Hold up is bridge vs. Long term. They aren’t close to an agreement yet. But they expect to get something done.
